Greatest Hits: Eman Zabi Deals With Blatantly Racist Prospects (GPP134)

Eman Zabi started a copywriting business in the upstairs bedroom of her parents’ house in Qatar. Now the founder and copywriter behind The Scribesmith, Eman and her team work with entrepreneurs launching courses and membership platforms.  

Eventually, she realized that her love of research meant that her skills were best suited to the launch space. With a background in neuromarketing, international politics, and economics, Eman and her team take a strong research-driven approach to create copy that maximizes ROI, or as they like to say, gets clients an air-punching bottom line. 

Eman now lives in Vancouver with her cat (Scribesmith’s Chief Officer of Cuddles), traveling every other month, drinking copious amounts of tea, and complaining about how it doesn’t rain enough.

This week on the Get Paid Podcast Eman joins us to chat about investing in mentorship and building relationships, and what being a young, brown, Muslim woman in business can sometimes feel like.

This Week on the Get Paid Podcast

  • When time-based retainers are a bad idea (and when they’re great)
  • Eman’s origin story 
  • Why Eman invested in mentorship from the get-go
  • Why having a unique name pays off (Eman and Claire’s meet cute)
  • Milking the climb up Kilimanjaro
  • Showing up and doing the work to build relationships
  • Why Eman was nervous about having a personal brand
  • Being Muslim and a business owner
  • Moving to Canada for the squirrels
  • A crash course in immigrating to Canada
  • Building a small team
  • Having systems in place before shit hits the fan

Resources Mentioned:

Connect with Eman Zabi:

Step up Your Facebook Ads Game

This episode of the Get Paid Podcast is sponsored by Claire’s free training, the 5 Ad Formula for Selling Online Courses on Autopilot. 

Right now, people are spending way more time on Facebook and Instagram, which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap – go watch the 5 Ads Formula masterclass, and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads

Now it’s time to GET PAID

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Now, it’s time to go get yourself paid.