Hailey Dale: Done-For-You Vs. Courses (and We Hate Membership Sites) (GPP85)

Hailey Dale is a certified content strategist and founder of Your Content Empire, where she partners with small business owners who are over the ‘shoulds’ and ready to build their content empires – their way. Through her programs, agency, and award-winning, tell-all blog, she’s helped thousands of entrepreneurs create smarter content that regularly delights them and their customers while growing their bottom lines.

This week on the Get Paid Podcast Hailey joins us to chat about the challenges of balancing a done-for-you business while still launching courses, building an email list when you’re starting from nada, and why memberships are a bad, bad idea if you’re just cutting your teeth.

“Doing client work makes me a better teacher. I love being the person who rolls up her sleeves and gets her hands dirty actually running sales funnels, seeing how they perform, doing the optimization and the scaling and the testing phase.” — Hailey DaleClick To Tweet

This Week on the Get Paid Podcast

  • Testing funnels through quarters [2:53]
  • How Hailey built a 6000 strong list while working a fulltime job [10:38]
  • Building and hiring a team [22:57]
  • Paid test assignments [31:36]
  • Balancing both sides of her business [35:25]
  • Theme days [36:14]
  • Why we hate membership sites [39:45]
  • Is blogging still effective? [46:13]
  • Figuring out your Minimum Viable Output [48:41]

Resources Mentioned:

Connect with Hailey Dale:

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Now, it’s time to go get yourself paid.