LISTEN HERE:
“Do exactly what I did and you’ll have the same kind of success as me!” It’s a painfully common marketing message, but I’m calling BULLSHIT. You can try all the formulas and strategies in the world but in the end, your results will depend on something that can’t be taught: who YOU are and how the world perceives and responds to YOU.
Guest Tara Gentile is the creator of the Quiet Power Strategy and she goes deep into how she’s not following any of the typical Internet Marketing rules to grow her business, and why she wishes you wouldn’t either.
In this episode you’ll hear:
— The tweaks Tara suggests I make to one of my own sales strategies, one I was about to completely give up on.
— How much her business brought in in 2014, and the breakdown of all those revenue streams.
— The new offerings she’s adding to her business to keep serving (and getting paid by) her existing client base, plus the tool she uses to help others figure out new ways to work with people who have already converted.
–The non-traditional way that Tara launched – and priced – her now signature Quiet Power Strategy group coaching program the first time out of the gate.
— Her recent technique for filling a $3500 program with 40 people who were so comfortable with the investment that she had ZERO refunds.
— How much it costs her to run each launch.
— What her biggest expenses are, both in her business and her personal life (I was VERY surprised by some of these).
— The make-up of Tara’s team and what each person’s role is.
— What it’s like when your mom is your project manager.
— Her strongest lead-generation strategy (that actually gets her paid in addition to moving people through the Know, Like and Trust process).
— How you can go meet up with Tara this summer on her unique tour around the U.S. (Spoiler alert: there’s beer involved.)
Don’t forget to leave a rating and a review for the show on iTunes if you like what you hear!
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Thanks for listening!
Mentioned in this episode:
- Tara Gentile’s website
- The Quiet Power Strategy
- Tara on Twitter
- Tara on Facebook
- Tara on Instagram
- Free Guide to Facebook Ads
- Absolute FB Ads
Brilliant episode, thank you Tara and Claire!
I’m SO grateful that you listened, Jenny! I cracked up at your Herbal Essences joke. Maybe we should make our own versions of those commercials related to online business!!
Haha great idea- we can use hashtag #yesyesyes when posting! Would be hilarious to see what people come up with. I think I’d do elements of a great sales page with the climax being the BUY NOW button :)
Killer start! I first heard of Tara via CreativeLIve and loved her since. Great stuff from start to finish. Thanks SO much.
Thank YOU Lenny! It’s awesome to have a Facebook ad pro like yourself consistently opening my emails! :)
Your emails are candy in my inbox :)
Loved it! It was a pleasure listening to 2 of my favorite internet ladies talk business :)
I just hired my first VA because of this podcast episode!
Quick back story: I have a member in my Creative Web Biz Club for artist entrepreneurs who emailed me yesterday that she has to quit her membership for a while because of some financial trouble.
And so while I was listening to Tara say that running a business by yourself is really not sustainable and that everyone should build a team, I had the awesome idea to offer this member to stay in exchange for a few hours of work every month.
I actually paused the podcast to email her and then came back to listen to the rest. And now, one hour later, I have my very first team member :)
Whoa, that’s HUGE Yamile!! Congrats! Love that you paused the episode because you knew EXACTLY what you had to do!
I’m halfway through the first episode and LOVING it. What a great way to start your podcasting career young lady. Granny is beaming with pride :)
AAAAAAGGGHHHHH thank you Angela!!!! I don’t know what I would do without my Granny. :)
Freaking loved this episode! I used to listen to lots of business podcasts but got bored because they are all the same. But I loved this because of your direct questions about things we all want to know the answer to but no-one is asking as well as Tara’s openness and honesty in answering them. It’s such a refreshing change!. I’ve also just signed up for the next Quiet Power Strategy program with Tara so it was great to get a few insights.
If this is the quality of the first interview, sign me up – I’m hooked!
Oooh you lucky girl to get to work with Tara! That and listening to the podcast means you are one smart cookie. :)
THANK YOU for FINALLY calling out the ‘bullshit’ factor of the “Do This! and You’ll make six figures, too!” I was starting to think it was just me. Loved this episode – thanks Claire (and Tara;)
This podcast is packed with EXTREMELY valuable content: LOVE Tara Gentile.
Immediately following the podcast I bought 2 of her CreativeLive courses and I’m thoroughly enjoying them.
Thank you for the honest questions Claire, you’re voicing what most of us want to ask but are afraid to.
You’re so welcome, thanks for listening! And you made the right call buying Tara’s CL courses – she’s the BEST. :)