You know that Facebook Ads can be a great tool in your business arsenal. You can get your work seen by the right people, let them know about your offerings, grow your list, and even make sales.
What you can’t do is figure out which ads work best for your business if you don’t have the Facebook Pixel in place from the get-go!
“What exactly is this Facebook Pixel you speak of, Claire?”
It’s so much more simple than it sounds. Basically you put a bit of code in the backend of your website JUST ONE TIME, and it helps you do two really cool things: [Read more…]