Matthew Kimberly: Get a F*cking Grip! (and Book Yourself Solid) (GPP113)

Matthew Kimberly is the CEO at Book Yourself Solid Worldwide, founder of The School for Selling and The Single Malt Mastermind, and the creator of Delightful Emails. He helps small business owners and the self-employed get to grips with marketing and selling and to enjoy more fun, freedom and flow. His book, How To Get A Grip, was first released by John Blake in 2011, and re-released in 2019 by…

Get More Of The Right People On Your Webinar By Testing The Title First (GPP205)

Most people who launch a webinar come up with their topic and get straight to building out the funnel.  Savvy business owners will think about whether the topic will attract the right kind of leads for their offers. And the brilliant business owner tests their webinar topic against cold traffic before building a single slide or optin page. In this episode, I walk you through the ultra-simple campaign that you…

Sneaky Thoughts About Facebook Ads (GPP229)

Are your Facebook Ads giving off “sleaze?” In the next 15mins, I want to bust this all-too-common fear I hear about from online entrepreneurs.  You can’t help what other people think on the other side of your marketing. You can decide how you reach them through ads or organic marketing. There are so many high pressure sales tactics on this online business street; let’s see if you really fall into…

Tiffany McLain: Full Fees for Therapists + Transparent Ad Results (GPP228)

Tiffany McLain, LMFT is a clinical fee strategist for therapists in private practice. Her mantra is, “Full fees are the new black.” Via her program, Lean In. MAKE BANK. She helps therapists ethically earn significantly more per month while seeing fewer clients and doing BETTER clinical work. She tells us about how and why she developed her signature program, Lean In. MAKE BANK, to help therapists finally address their underlying…

Lead Form Ads: Lessons That Will Save You $$$ (GPP227)

What should you do to get the best cost per lead for your webinar? Or your lead magnet? How does that answer change when thinking about cold versus warm traffic? Today, I’m answering ALL the questions my clients have about getting inexpensive leads using Lead Form ads. Mentioned in this episode: How To Test Your Webinar Title Get Paid Marketing Waitlist Thanks for tuning into the Get Paid Podcast! If…