The tables have turned and now I’m in the Get Paid Hotseat! My friend Val Geisler interviews me about the evolution of my business since May 2014, getting fired from a well-known online business, and why I only “took home” $4,000 in July after making nearly $10,000 in revenue. Mentioned in this episode: My One-on-One Services Absolute FB Ads, my Facebook ads self-study course + Support Group Blog post on…
Facebook is far from perfect. If you’ve spent any time creating ads in the Power Editor, then you may have already run into some very annoying glitches. Error messages that don’t make any sense, changes that never seem to get saved . . . there are bugs all over the place in Facebook’s code. It can be more than a little frustrating when you’ve spent tons of time putting together…
You pour hours into creating 3 or 4 Facebook ads. You craft the perfect copy. Design images that look great, include a call-to-action AND pass the 20% text rule. When your ads get approved, you basically pop open a bottle of the bubbly and celebrate at your desk. Your ads start running (which means you start paying Facebook whether you like it or not). You find it impossible to stop checking your stats every…
One of the biggest struggles my clients face is choosing the right audience to show their ads to. You have so many freaking options: it’s oh-so easy to get turned around and end up targeting an audience that’s either painfully vague or straight up wrong for your business. The result of both of those mistakes is the same: terrible results in terms of no or expensive conversions. When you’re trying…
If you’ve ever spent time reading this blog before, you know I want you to use Facebook ads to build your list. I love sharing my own tips and tricks for improving my cost per subscriber in posts like this one and this one. But what ELSE should you be doing with Facebook ads? Selling your product or services? Sure, but only to a very specific audience. In my ideal…